My first thoughts were, what would the price be and how would it compare, melon-potecting-wise to other helmets. Since the price was reasonable (anyone who thinks a bike helmet at $129 is a lot obviously hasn't shopped for helmets in a while!) and they didn't approach the subject of safety, I have to wonder how well it holds up in impact tests.
I suppose everything has to meet a minimum of safety standards, but I'd really like to see how well this one holds up before I trust my noggin to it.
Def