My experience has been that the print doesn't hold up well. (If I knew where Tatty Rally was, I'd include a photo of it for proof.) This is likely exacerbated by pocket or keychain carry. I've also seen photos of many a Wenger with its printed cross worn completely away. What I'm unsure of is how long it takes for the print to wear off. The only thing I can think of that might protect the print is a clear coat of paint. If you go that route, test the paint on a junker set of scales first to make sure it plays nice with Cellidor.