I can easily imagine a charge with hard coat tool steel pliers, s30v plain edge, 154cm gut hook/serrated blade and carbon fiber scales with an msrp of 200-215 and a street price of 165-180. I would easily pay such an amount for a truly "premium" charge that was the shizzle of the nizzle.
Maybe it is the metal eh? I see Multitools as tools with a limited life of service. I buy Pliers, spanners, etc with the expectation of lifelong use, but I'd be surprised to get three years out of a Multi.